Case Studies

Agency Case Study: How DemandGen Maximized Content Exposure

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Keeping the Visitor There You can choose to put any content into any of the widgets, so the solution is highly customizable for your needs. You can also choose to allow BrightInfo to take the wheel to determine what is the most effective content in a given situation. In our case, when we want to promote different things such as webinars or new case studies, we put them on different widgets. I'd say that the best one for us so far has been the exit widget, allowing us to pop up a screen for whatever we want to promote right before the viewer is about to leave the page.

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